I have an extensive background in multimedia design and communication; photography, web design, hand illustration and film production, etc.
What people generally don't know about me however, is that I write advertisements, commercial scripts and sales letters. I manage various domains and for years I've sold lots of stuff online; consumer electronics, information products, services, t-shirts - you name it.
It is internet direct sales and advertising that I learned a great deal about consumer behavior - why and how people make decisions when they buy online, as well as the actions they take before the purchase.
This knowledge, along with my natural gift for the arts attributes greatly to my ability to create art and content that gets results.